Not sure if it matters to me. I see a lot of the white tail hunting shows do it a lot. Like the Crush. I've on occasion have "named" different bucks while hunting in different areas so when discussing the the hunt and stragities with hunting partners we are all on the same page with wich buck we are talking about. I think it makes it easier at times. We don't name them people names like big George or little Larry but more like the white horned 4x4 or the tall 3x3.